Resources

Welcome to the Knutsford BID Resources – your go to destination for downloadable materials, campaign toolkits, and promotional assets designed to help local businesses celebrate and champion everything that makes Knutsford and Cheshire special.

This page will grow over time, starting with resources for Cheshire Day and Made in Cheshire.

Cheshire Day Resources

Cheshire Day is the official county celebration – a moment to spotlight what makes Cheshire unique, from its world class food and drink to its rich culture, heritage, and iconic local products. The celebration runs annually in late March, with the 2026 campaign taking place 23–30 March 2026. ‑class food and drink to its rich culture, heritage, and iconic local products. The celebration runs annually in late March, with the 2026 campaign taking place

Businesses are encouraged to get involved by sharing recommendations, showcasing Cheshire made products, offering themed specials, or engaging with the hashtag #CheshireDay

What’s included in the Cheshire Day toolkit

The official Toolkit for Businesses provides everything you need to take part:

  • Graphics and branded assets
  • Social media templates and suggested posts
  • Logos, imagery and visual guidelines
  • Cheshire Day messaging and campaign guidance

These resources help you promote your business as part of this county‑wide celebration and encourage locals and visitors alike to share what they love about Cheshire.

Download Cheshire Day Assets

Access the full suite of official assets here:

Cheshire Day Toolkit & Asset Library

(Available via the official Cheshire Day website)

Made In Cheshire Resources

The Made in Cheshire theme highlights products, experiences, and artisans that are uniquely Cheshire. As part of the wider Cheshire Day celebrations, businesses are invited to:

  • Share stories behind locally made products
  • Highlight Cheshire suppliers or ingredients
  • Promote special “Made in Cheshire” offers
  • Celebrate heritage, craft, and local innovation

The official Cheshire Day campaign showcases local artisans and producers – from farm to fork foods to forest for aged gins and encourages businesses to join in by promoting their Cheshire connections.

How your business can get involved

Whether you are a retailer, hospitality venue, creative maker, or service business, celebrating Cheshire Day and Made in Cheshire is simple:

  • Share posts on social media using #CheshireDay
  • Promote a Cheshire themed product or offer
  • Display Cheshire Day posters or digital assets
  • Tell the story of what makes your business uniquely Cheshire
  • Encourage customers to share their favourite Cheshire places, products, or experiences

You’ll also be helping showcase the wider Cheshire visitor economy, which attracts more than 56 million annual visitor days and is worth £3.9 billion to the region.

Download Made in Cheshire Templates and Assets

Access templates and assets for ‘Made in Cheshire’ here:

Made in Cheshire Templates & Assets